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23. ann bennett, a friend of yours, recently inherited $150,000 from an elderly aunt, and is about to sign a three-year lease on a small storefront in an upscale mall. ann has always wanted to open a cosmetics store for women and feels now is her chance—she has the money she needs and the space in the mall is available. you ask ann if she has conducted a feasibility analysis and a business plan for her business, and she said that she bought a business plan software package online and plans to look at it soon, but needs to get the lease signed first and isn’t familiar with what a feasibility analysis is. when you give ann a quizzical look, she pauses and says, “am i doing something wrong?” what would you tell her?
Última actualización: 2014-06-13
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