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der studierte kaufmann und maschinenbauer dr. tom giessler war im frühjahr 2007 als geschäftsführer in die sti group eingetreten, um auch die internationalisierung voranzutreiben und die sti group wettbewerbsfähig für die zukunft zu machen.
a qualified mechanical engineer with a degree in business management,dr. tom giessler joined sti group as managing director in 2007. his primary task was to forge ahead with its international expansion and ensure sti group remained competitive for the future. at that time, the business was mainly established in the german-speaking region. today, some 40 per cent of its revenue comes from outside germany and these international markets are crucial to the company’s continued success.

auch frank gießler, vertriebsleiter bei jvc professional, sieht gemeinsamkeiten im ansatz beider hersteller: "für archivierungs- und compliance-zwecke sind jukeboxen die richtige wahl im sinne einer lifecycle-management-strategie.
also frank gießler, sales director at jvc professional, sees similarities of both producers: “for archiving and compliance needs jukeboxes are the perfect choice concerning the lifecycle management strategy.