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*kerfoot, helen: role of the united nations in the standardization of geographical names: some fifty years on.
* kerfoot, helen: role of the united nations in the standardization of geographical names: some fifty years on.
==effects==standardization has a variety of benefits and drawbacks for firms and consumers participating in the market, and on technology and innovation.
* استانداردسازی ولتاژ و بسامد الکتریکی* cooperation platform for research and standards (copras project): benefits of standards and standardization.
iso 10006:2003, quality management systems - guidelines for quality management in projects, is an international standard developed by the international organization for standardization.
ایزو ۱۰۰۰۶:۲۰۰۳ مربوط به مدیریت کیفیت - راهنمایی هایی برای مدیریت کیفیت در پروژهها میباشد که توسط سازمان بینالمللی استانداردسازی گسترش داده شده است .
* automated software documentation - application documentation* iso documentation standards committee - international organization for standardization committee which develops user documentation standards.
* automated software documentation - application documentation* iso documentation standards committee - international organization for standardization committee which develops user documentation standards.
exerts on the strategic behavior (adaptation vs. standardization) of exporting companies. in addition, the study takes into account the psychological distance export managers perceive between the domestic and foreign markets. the success of firms operating in a given environment depends on the strategic orientation of the organization, and this success has to do with the degree of market orientation (navarro, acedo, losada, & ruzo, 2011). in the context of export activity, many authors assume that export market orientation (emo) plays a key role in export activity because emo controls the strategic behavior of organizations, the achievement of sustainable competitive advantages in foreign markets, and ep (cadogan, kuivalainen, & sundqvist, 2009). in recent years, however, certain scholars have questioned the veracity of the extant knowledge of emo's true role. this view owes to contradictory results from a strategic point of view and from an ep standpoint (chung, wang, & huang, 2012). this situation gives rise to an important debate in the scientific community; a research gap arising concerning the true role of market orientation with regard to export activity. in this context, the following questions reflect the second objective of this research: what role does emo truly play in export activity; and what is its influence on strategic behavior and ep? this paper has five further sections. following this introduction, the second section lays out the theoretical framework of the research, proposing the conceptual model and hypotheses. the third section expounds the research methodology, details of the sample, and data analysis tools for the empirical analysis. the fourth section presents the results, and the fifth deals with the main conclusions and managerial implications of these results. finally, the sixth section provides an outline of the main limitations of the study and openings for future research.
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