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'ad ing life ' typical americans are exposed to some 3,000 commercial message a day, according to business week. to lend their message greater influence,marketers are forced to deliver higher quality pitches. advertisers are constantly on the lookout for new routes into people's consciousness. advertisers are turning the food supply into advertising medium. hot dogs have edible ad slogans printed on them, and eggverts international is using a similar technique to advertise on thousands of eg
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