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the first approach to achieve global competitiveness is to build layers of advantages, which im- plies continuous expansion of competitive advantage, ranging from low wage costs to adding global brands. sec used this approach progressively for past three decades. given the poor en- dowment of resources, sec set initial strategic platform for growth, which is quite different from current one. sec in 1970, aimed to “catch-up” dominant companies in western countries and ja- pan by: 1) investing in production systems; 2) acquiring the necessary technology know-how; 3) becoming competitive in world markets (yu, 1999)
pendekatan pertama untuk mencapai daya saing global adalah dengan membina lapisan kelebihan, yang akan meningkatkan kelebihan daya saing secara berterusan, dari kos upah yang rendah hingga menambah jenama global. sec menggunakan pendekatan ini secara progresif selama tiga dekad yang lalu. memandangkan kekurangan sumber, sec menetapkan platform strategik awal untuk pertumbuhan, yang agak berbeza daripada yang ada sekarang. sec pada tahun 1970, bertujuan untuk "mengejar" syarikat-syarikat dominan di negara-negara barat dan ja pan dengan: 1) melabur